6 Tips for Mastering Real Estate Marketing on Instagram Learn how to differentiate yourself as a real estate agent on Instagram with stunning photography, videos, realtor spotlights, and more. By Will Blunt ・5 min read Best Practices Social Media Instagram Marketing for Real Estate: 20 Simple Ways to Use Instagram Like a Top Producing Agent Optimize Your Profile 1. Switch To A Business Profile The first thing you should do with your Instagram account is to switch to a business profile. It's extremely easy and won't even take more than 30 seconds - here's a short guide on how to do it.
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7 Social media is now the go-to method for marketing your real estate business online. And agents who post on Instagram are attracting more leads, landing more clients, and closing more deals. But coming up with standout real estate Instagram posts consistently is one of the biggest hurdles agents face in growing their business online. 9 Effective Real Estate Marketing Ideas Using Instagram 1. Creating A Strong Bio The first idea to building a solid foundation on Instagram in real estate is by creating a strong Instagram bio. Now you may be thinking, "I created one of those when I first made my account. How is my bio going to help me acquire new leads?" 16 Tips to Use Instagram for Real Estate Agent Lead Generation Published December 5, 2023 REVIEWED BY: Gina Baker WRITTEN BY: Esa Landicho Using Instagram for real estate is a great tool for agents to market their services and property listings, and stay top-of-mind of potential clients. Pretty much everything about the social network is well suited for real estate marketing: its photo- and video-based content formats make it easy to showcase properties; its mobile-first nature easily incorporates location data and geo-targeting; its huge user base—now numbering more than 1 billion
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In fact, research shows that real estate listings with a video get 403% more inquiries than those without one. Later in this article, we'll show you a few examples of top real estate brokerages and agents who are using visual content to take their Instagram feeds to the next level. Instagram helps you expand your network Instagram users tend to be more affluent. Which means that they have money to spend! 7. You can rank quicker with a real estate Instagram hashtag. And it's easier to learn than traditional SEO. 8. Instagram is a Real Estate referral Engine. Because it's easy to stay in touch and stay top of mind. 9. 20 Real Estate Instagram Posts That Win Business (2022) Ever wondered how to create Instagram posts that win you business? We've got the winning formula right here. Sarah Mailloux Over 47 million Instagram users are aged 25-34 years old. Instagram posts have the highest engagement rates. What Should I Do Before I Launch My Page on Instagram? Before launching on Instagram, there are a few things you'll want to plan out. Take these considerations on board as you build up your instagram real estate marketing strategy and prepare to enter this real estate social network. Image courtesy of 11 Hoyt, Brooklyn. Solidify Your Branding
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Here are our 10 best tips and ideas for real estate Instagram: Set the right Instagram objectives Use local targeting Get smart about demographics Make use of popular real estate Instagram hashtags Use carousel ads to show off your properties Bring real estate to life with video Leverage aspirational imagery Share testimonials from happy buyers #1 Set Your Objectives of Real Estate Marketing #5 Make your Ads Alive by Videos Real Estate Marketing Ideas on Instagram 1- Share Your Successes and Customers Satisfaction 3- Introduce Your Team of Real Estate Marketing Real Estate Marketing Plan for Instagram Step 5: Create A Timeline Step 6: Set up Your Budget for Real Estate Marketing
Improve Your Real Estate Instagram Marketing. Instagram is a great platform for real estate marketing. Due to its visual nature, it allows agents to fully showcase their listings. Use today's tips to optimize your real estate Instagram marketing strategy, connect with your existing audience, and find new valuable leads. 1. Local Market Stats People care about some market stats, but usually only if they're extremely local and relevant to them. This is the perfect opportunity to show people that you stay on top of the local market. Include just a few stats total (too many are overwhelming during a quick scroll) Use only one per screen.
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Answer: yes. Here are a few reasons why Instagram marketing is so helpful for real estate. 1. Get More Leads The first reason why Instagram real estate marketing is so helpful is: You'll get more eyes on your business. You'll also be able to target the demographic you're trying to reach. Real estate Instagram Reels empower you to create short, engaging videos that captivate your audience. With the ability to incorporate music, effects, and creative editing, Reels offer a versatile canvas for showcasing property highlights, sharing tips, and adding a touch of authenticity to your real estate marketing efforts.
