Shop Featured NBY Styles Choose a So-You Shoe Whether you're remixing a classic into something never seen before or simplifying the latest drop into a totally neutral palette, your customization journey starts with choosing a shoe. Luckily, we're always adding newness so you can find the just-right way to express your style. Start Customizing 100% yes! There's no wrong way to customize a shoe, but once you start, all kinds of fun challenges can pop up. Enjoy these tips we picked up from Nike designers before you get started. Sorry, your browser doesn't support embedded videos. Focusing on Function
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Shop Sorry, your browser doesn't support embedded videos. Nike By You What if You Were a Shoe? Let's find out. Make your perfect shoe a reality with Nike By You, Nike's co-creation service for Members. A little more of this, a little less of that — just have fun customising a shoe that feels more you. Let's Go View all Choose a So-You Shoe Shop Featured NBY Styles View all Choose a So-You Shoe Whether you're remixing a classic into something never seen before or simplifying the latest drop into a totally neutral palette, your customisation journey starts with choosing a shoe. Luckily, we're always adding newness so you can find the just-right way to express your style. Live life to the fullest. The Nike App is here to amplify your style - no matter your sport, fashion, or outlet for expression. Exclusive access to the latest Nike products, personalized recommendations, and seamless shopping experiences - find everything you need to create your own look. Shopping is better in the Nike App. Sneaker releases, trends, experiences or athlete tips - Take your clothes shopping experience to the next level with the Nike App. Buy clothes in the app or pick up the latest pair of high-heat kicks in stores. Get access to exclusive products, shop the latest clothing and sneaker drops, and stay up-to-date.
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Nike By You (Previously "NikeiD") is a service provided by Nike allowing customers to personalize and design their own Nike merchandise, most specifically footwear but also sportswear. Train for your next race with Nike Metcon shoes, Nike Pegasus running shoes, Nike React running shoes and Nike Free running shoes. Whether you're looking for the air-light feel of minimalist shoes or the contoured support of stability footwear with cushioned ankle support, Nike athletic shoes are designed to support your natural gait..
Nike strives to bring innovation and inspiration to every athlete* in the world. (*If you have a body, you are an athlete). Our mission is what drives us to do everything possible to expand. 1. CHOOSE YOUR PRODUCT. Shop the innovation in Nike TEAM. 2. MAKE IT YOURS. To your exact specifications. 3. ADD TO CART. Update player info and quantities.
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