What's a Real Estate Landing Page? A real estate landing page is a dedicated web page built around one specific conversion goal. A landing page is separate from the rest of your website and leads can only access it by clicking on an ad or email link. Usually, a single landing page promotes one piece of real estate - a house, an apartment, or an apartment complex. Landing pages are widely used in paid ads since they retain focus more effectively, which translates into a higher conversion rate.
House building Landing page on Behance
1. Choose the type of landing page you need. Before you can get started, it's important to understand the different types of real estate landing pages. The three main types include: Home valuation: This type of landing page lets users type in their address and get a quick idea of how much their home is worth. Real estate landing pages are dedicated sites built to convert your leads. When people click on your ad or find you via a web search, they are taken to a landing page—a specific page (different from your website's homepage) that encourages them to take a specific action. A landing page for real estate can bolster your business. That's why we have this collection of the best real estate landing page templates. Real estate landing page templates for free can't compare! Staff Pick Propper - HTML Landing Page for Real Estate 8 different header/ hero section designs 7 different footer designs 2 navigation styles Great landing pages that convert take work. With that in mind, here are a few landing page best practices you can adopt to help supercharge your conversion rate. 1. Keep it simple. The best landing pages are simple and to the point. You should always use short, punchy copy and compelling visuals that aren't too busy.
House building Landing page on Behance
A real estate landing page is a URL on your website that explains everything a buyer needs to know about a particular solution you offer. This could be buying, selling, or anything in between. You can use real estate landing pages to: Show property for sale in a specific area or location A landing page simply refers to the page a website visitor lands on when clicking through to your site, whether through a Facebook ad, a google search, or Instagram link. But being deliberate about which page you send visitors to and how you build it is important to getting the most from your traffic. Source: Equity Colorado Real Estate landing page Creating specific guides for how to sell a house for its highest sales price in a specific neighborhood (and how an aspiring FSBO seller might go about doing this at the same level as an agent) is time-consuming in the sense that when you do it right, you'll be creating a whopping guide or resource. one that's so overwhelming to execute. 3. Google Optimize. Google Optimize is a testing and personalization tool from Google that you can use to launch out A/B tests, redirect tests, and multivariate tests for your landing page. It's a free tool, and it integrates incredibly well with Google's suite of tools.
Good House Landing page on Behance
This landing page headline from The Goolsby Group keeps it clear, simple and 100% benefit-driven. It promises buyers they'll not only get listings, they'll get the info they need to make the right decision. Here's another example of a real estate landing page that connects with buyers' emotions around a home purchase. A real estate landing page is a standalone web page that has a specific conversion goal. Moreover, this type of landing page is separate from other pages on your real estate website, and potential leads can only access it by clicking an ad, email, or social media link.
Build the Perfect Real Estate Open House Landing Page Whether you're an agent hosting a single open house or a major brand hoping to support hundreds of events as part of a mega open house blitz, the best practices for creating an event landing page remain the same. The #1 Open House Checklist Top Agents Use to Get Amazing Results. 2. Go Knock on Doors to Invite the Neighbors. Cost: Free. Even though most agents would rather get a root canal, the cold hard truth is that door knocking remains a tried-and-true strategy to become the go-to agent in your farm area.
BEGIN.HOUSE landing page on Behance
What is a home valuation landing page? You must have heard of Zestimate. Zillow collects tons of seller leads with this feature. Based on a comparative market analysis (CMA) of properties listed in a similar location, Zillow provides home sellers an instant estimate of their property's value. What is the purpose of a landing page? A landing page offers a prospective customer a resource, such as an ebook or webinar signup, in exchange for their basic contact information. The goal of these pages is to generate leads while you pull prospects further into the customer funnel.
